Your blog, written from your own numbers.
Wire researches what your market is searching for, drafts it in your voice using data only you have, and publishes straight to your site. Every claim carries a source — or it doesn’t ship.
- Cites your own data, with period and sample size
- Cuts any claim it can’t trace to a source
- Caps your publishing rate to protect your domain
- Publishes to the CMS you already run
Affixly Wire is a content engine for brands that own data nobody else has. It connects to a company’s spreadsheets, warehouse or commerce platform, researches what its market is searching for, and writes blog posts grounded in that evidence — citing the company’s own figures with their period and sample size. Every factual claim is verified against a source before a human reviews it, and approved posts publish directly into the brand’s existing CMS.
Content is the channel you can’t staff.
You know the topics you’d own if you had the time. You have sales data, pricing data, category data nobody else has — and it sits in a spreadsheet while you publish nothing. The tools that promise to fix this write confident, generic paragraphs any competitor could have published, and quietly make up numbers.
Connect your data. Wire does the rest.
Connect
Point Wire at your site and your data — a spreadsheet, your warehouse, Shopify, GA4. It learns what you sell, who you sell to, and how you write.
Find the gap
Wire reads what already ranks in your category and finds the questions nobody has answered properly — especially the ones your data can answer.
Draft with evidence
Every post is written against a bundle of real sources. Numbers come from your datasets. Facts come from pages fetched during that run.
Check, then publish
Wire verifies every claim, checks the draft isn’t a rewrite of something already live, and waits for your approval before anything reaches your CMS.
Written from evidence, not from a keyword.
Your data, in the writing
Connect a spreadsheet or a warehouse table and Wire cites it by name — with the period and the sample size — in a methodology block at the foot of the post.
Nothing invented
If a number in a draft doesn’t match your data, the sentence is removed. Not softened, not hedged — removed.
Written in your voice
Wire learns your voice from your existing pages, then scores every draft against it and sends back the ones that don’t sound like you.
It gets better at your niche
Every post, every ranking and every dataset sharpens the next one. Month twelve is not month one.
Built to protect your domain, not just fill it.
Google penalises sites that publish faster than a real team could write, that repeat the same template, or that publish under invented author names. Wire refuses to do any of them.
We cap your publishing rate
A hard limit per day, with no way to raise it past four. Slower than you could go, on purpose.
A real person signs every post
No “Team”. No invented author. A byline needs a bio, credentials and a public profile, or the post doesn’t publish.
Nothing publishes unreviewed
Approval is on by default. Auto-publish only unlocks after ten posts you’ve approved yourself.
Every claim is checked
Numbers against your data, facts against sources fetched that run. Anything unverifiable is cut before you ever see it.
Brands sitting on data they’ve never written about.
CPG & retail
You know things your category can’t see
Sell-through, pricing and assortment data that answers the questions buyers are already searching for.
B2B SaaS
Your usage data is the article
What your customers actually do is a benchmark nobody else can publish. Wire turns it into one.
Agencies
Every client from one place
Each with their own voice, their own data and their own CMS, billed together and kept separate.
Goes where your site already lives.
No migration, no developer. Wire pushes finished posts into the CMS you already run.
At launch
After launch
Priced on posts published, not seats.
Wire is in pre-launch, so the numbers aren’t set. These are the shapes. Waitlist members get founding rates.
Starter
4 posts / month
One site. Market research and your brand’s own entity graph.
Growth
12 posts / month
One site, plus your own data connected — spreadsheets, warehouse, Shopify, GA4.
Scale
40 posts / month
Up to three sites, warehouse connectors and vertical data packs.
Agency
25 posts / month base
Unlimited client accounts, per-client roles, one bill.
Pricing announced at launch. Every plan includes the guardrails — the rate cap, the approval gate and claim verification are not an upgrade.
We’re taking on a few brands first.
Wire works best where the data is genuinely proprietary. If that sounds like you, tell us what you have and we’ll get you in early.
You already have the data. Start writing from it.
Wire turns the numbers sitting in your spreadsheet into the posts your market is searching for. Join the waitlist for early access.